The hypothesis of this study is threefold: The imagery used by the beauty industry has negative effects on female consumers by providing unrealistic standards and lowering self-esteem. In one way, the digital age has opened us up to another world, created jobs we never knew could exist and connected people, the world over. The rate at which they have risen is astounding. As … ten years (Beauty at Any Cost, 2008, p. 3). Thin ideal internalization caused by the media positively correlates with negative body image, low self-esteem, and the development of eating disorders. Topics: Suicide, Plastic surgery, Twitter Pages: 8 (2042 words) Published: July 13, 2015 Mrs. Indeed, social comparison, as either a psychological trait or state, is a reliable moderator of the impact of idealized media exposure on both men and women. With unspoken beauty standards comes a female population striving to meet them. This beauty obsession has created a billion dollar industry, which holds the power to shape and change women’s perceptions of beauty. These effects create a strong need to purchase beauty products to fit the ideals of modern society. Systems of oppression shape the ways in which we think about our bodies, and popular media works to disseminate and maintain those notions. There are various theories regarding the man behind the mask, so to speak. This is yet another sign that the beauty standards impressed upon us by society and the beauty industry cause incredible damage to the mental health of women everywhere. While “Pretty Hurts” may be a simple pop song to some, it’s truly speaking to the ways in which beauty standards have an impact on people. Sophomore music major Sarah Zotian believes these standards come from being involved in certain groups and organizations. Doiron ENG 3UL - 03 November 18th, 2014 Influence of the Media Technology and the Internet have become a constant in many people’s lives. Many studies have been done to show the effects of media on women today, and most of the results indicate that the media negatively affects self-image. ALSO … The Negative Effects of Beauty Standards - Essay; The Negative Effects of Beauty Standards - Essay. women who engaged in more social comparison experienced more negative mood and body dissatisfaction after exposure to magazine advertisements containing images of thin-idealized female beauty. The … 2036 Words 9 Pages. One possible explanation is based upon the theory of sexual selection, a theory derived from natural selection in which specific characteristics of a species are found particularly attractive to the opposite sex and therefore mates are chosen to reproduce. The Disturbing Effect Our Beauty Standards Have on Women Across the World. 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